DNA of MMP – Kinetic Packaging Sculpture for Interpack 2017
Verpackungsdesign: reduziert in der Form – überraschend durch Erscheinung und Funktion! Auftragsarbeiten sowie freie Projekte aus den Bereichen Packaging Design, Verpackungsentwicklung, Produktdesign und Verpackungskunst der Gestalterin Gerlinde Gruber aus Wien.
Verpackungsdesign, Verpackungsentwicklung, Packaging Design, Packaging, Verpackung, innovativ, kreativ, smart, Falten, strukturell, Wien, Austria, Österreich, Gerlinde Gruber, kopfloch, Designerin, Karton, Wellpappe, Stanzkontur, Promotion
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Mayr Melnhof Packaging Sculpture Interpack 2017

DNA of MMP – Kinetic Packaging Sculpture for Interpack 2017

Mayr-Melnhof Packaging Artwork for the world’s biggest packaging trade fair interpack 2017 in Düsseldorf, Germany.

Kinetic Sculpture – moving double helix, 6 m high, 2 m in diameter, comprising more than 700 folding cartons from the worldwide production of Mayr-Melnhof Packaging


Idea | Concept | Planning: Matthäus Jiszda
Artwork | Artists: Christine Strempel-Judt, Gerlinde Gruber
Technical Realization: Jakob Uhl

„MMP builds on experience and innovation, technology and sustainability as basic building blocks to achieve customer and consumer satisfaction and to annually supply more than 1500 international customers with more than 62 billion folding cartons from 38 production facilities on four continents.
MMP protects what is fragile, smooths out what is bulky, decorates what is attractive, sells what is in the shelf and makes everything good a little bit better. It’s what we are: The DNA of MMP“ [by jiszda metaconcepts]